Wednesday 26 November 2014

Uses and Gratification

Diversion: Eastenders as it allows the audience to escape from reality and allows them to laugh and enjoy the show. its also a way for them to pass their free time. 

Personal Relationships: Undercover World enables the audience to become entrapped in a world that isn't portrayed realistically on the news. This means that they become a part of these people lives as it is going on not far from the audiences doorsteps.

Personal Identity: Educating the East End creates personal identities as we can relate to the situations that the actors are going though in this show. We have mainly all been in education so we understand the education system which makes it easier to identify.

Surveillance: BBC Weather allows us to know what is coming, and surveys us with knowledge about life on the other side of the world.

2) Read this Mail Online article about the effects of video games. How does this article link to the hypodermic needle model?
This article relates to the hypodermic needle model in many ways. This is because the games 'forcefully' feed us information that we subconsciously believe and take in. This means that we are mindless to stop believing in the information, and after a while, we start to copy the actions of the game.


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